More than just real estate

Open Houses: Do they work?

Desty Lorino is a real estate agent with over 20 years as a licensed professional. Desty is with the Coldwell Banker Residential Brokerage’s North Shore office, located in Glendale, and prides his success on a high level of service and market knowledge. Today, he shares with Metro Milwaukee Living why an Open House is not just an old fashioned marketing tool.

When buyers first list their home with me, some are skeptical about using an Open House as a way of marketing their property. “Does this really help,” they ask, “or are all my nosey neighbors stopping by?”

Yes, you may have a neighbor or two pop in. And just that one or two people popping in can lead to what you really want: the sale of your home. (more…)


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